Regal Entertainment Group today announced additional social networking initiatives for enhancing Regal’s availability to patrons online. Regal invites moviegoers to join them online to enter a special MyRegal Sweepstakes connected to their MySpace page. Regal will be further expanding programs on Facebook and Twitter throughout the month of May. Regal’s interactive strategies provide constant communication as patrons rely more on the internet to access showtimes and to purchase tickets.
To celebrate Regal’s new social networking options, patrons are invited to enter the MyRegal Sweepstakes at REGmovies.com/MySpace-sweeps/entry.aspx. Every qualified person who follows the links and instructions to complete registration is automatically entered in the new MyRegal Sweepstakes. This sweepstakes will continue throughout 2009 for a total of eight monthly winners. Each month one winner will be selected at random among all eligible entries received. The prize includes 10 free movie admissions and a $100 Regal Entertainment Group gift card. Winners will be invited to send photos and comments to share on Regal’s social networking pages. Complete rules for the MyRegal Sweepstakes are available at their website.