Roku digital players now stream HD content from Netflix

Roku, a leading innovator in digital media technology, today announced it has released support for streaming high-def content. Through the use of advanced compression technology, Roku can deliver instant streaming of HD content over average consumer broadband connections, bringing HD to the mass market for just $99.

Netflix is the first content provider to deliver HD content to the Roku player. Additional providers of HD content are expected in 2009. The new software will be automatically delivered to all Roku players at no cost, over the next few weeks.

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