See 15 minutes of James Cameron’s Avatar at IMAX theatres free

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The Avatar panel and footage just finished. It’s clear Cameron’s looking to raise the bar yet again with the affects and artistry presented on screen. I’ll talk more about this soon.

Zoe Saldana, Jim Cameron, Sigourney Weaver and other cast members discussed their preparation and roles in the sci-fi epic.

Producer Jon Landau made a huge announcement as well. On August 21st, Fox is taking over as many IMAX theatres around the globe as possible, and will screen 15 minutes of Avatar free for fans. There will also be advanced previews of the groundbreaking Avatar game, on that same day. The event will be called ‘Avatar Day’.

I was really impressed with Cameron’s response, when asked what prompted him to make the film at this point in time. Aside from advances in technology, he was clear that he hopes to affect man’s interaction with the planet and each other.

Avatar, the game and the film, will officially be released in theatres on December 18, 2009.

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