Day: October 29, 2006

Studios Miss Chance to Engage Moviegoers Online, According to New Report

Hollywood movie studios are committing a marketing gaffe. They spend a smaller percentage of their media budgets (just 3% in 2006) on online ads than does the average US industry, which spends 5.7% of its overall media budget on the Internet. This is a mistake because the audience filmmakers most need to reach is online, ….

High Falls Film Festival Program

The 2006 HIGH FALLS FILM FESTIVAL celebrates its sixth wonderful year of honoring the cinematic achievements of women around the world. This unique and exciting festival will take place in Rochester, New York, November 8-13, 2006. The Festival has grown exponentially to become one of the vital cultural assets in Western New York. This international ….